{"id":22237,"date":"2025-03-26T09:24:12","date_gmt":"2025-03-26T07:24:12","guid":{"rendered":"https:\/\/www.elcol-legi.org\/w\/?p=22237"},"modified":"2025-03-26T09:24:12","modified_gmt":"2025-03-26T07:24:12","slug":"ciber-risc-un-mercat-en-expansio","status":"publish","type":"post","link":"https:\/\/www.elcol-legi.org\/w\/ciber-risc-un-mercat-en-expansio\/","title":{"rendered":"Ciber risc, un mercat en expansi\u00f3"},"content":{"rendered":"

[vc_row][vc_column width=”3\/4″][vc_column_text css=””]<\/p>\n

EVENT<\/pre>\n
Ciber risc, un mercat en expansi\u00f3<\/b><\/h2>\n
[\/vc_column_text][vc_column_text css=””]L’amena\u00e7a d’atacs en l\u00ednia es pot convertir en una oportunitat per a la mediaci\u00f3 professional<\/strong>[\/vc_column_text][vc_single_image source=”featured_image” img_size=”850×350″][vc_column_text css=”.vc_custom_1742920880846{margin-bottom: 20px !important;}”]L’auge de la ciber delinq\u00fc\u00e8ncia \u00e9s un problema creixent que s’ha convertit en una de les preocupacions m\u00e9s grans de les empreses a mesura que augmenta la freq\u00fc\u00e8ncia dels atacs a tot el m\u00f3n. A Espanya, on la majoria de les empreses s\u00f3n pimes, aquest risc es percep amb especial rellev\u00e0ncia a causa de la seva vulnerabilitat i manca de recursos per implementar mesures robustes de protecci\u00f3.<\/p>\n
Cal conscienciar les empreses de la necessitat de contractar solucions asseguradores per protegir-se d’un risc a qu\u00e8 tothom est\u00e0 exposat. Tot i aix\u00f2, la realitat mostra que nom\u00e9s el 30% de les pimes espanyoles han contractat p\u00f2lisses per protegir-se de possibles ciberatacs. El ciber risc va ser l’eix central de l’esdeveniment Ciber: Noves solucions davant els nous reptes tecnol\u00f2gics que, organitzat pel Consell Catal\u00e0 de Col\u00b7legis de Mediadors d’Assegurances, va comptar amb l’assist\u00e8ncia de 200 mediadors.<\/p>\n
Durant l’esdeveniment, es va identificar com a factor fonamental de protecci\u00f3 la implementaci\u00f3 de campanyes de formaci\u00f3 entre la plantilla de l’empresa. La majoria dels ciberatacs tenen l’origen en errors comesos per algun empleat que per manca de coneixement i conscienciaci\u00f3 pren decisions que obren la porta als delinq\u00fcents. Un dels aven\u00e7os positius de les companyies ha estat la implicaci\u00f3 directa de la direcci\u00f3 general, ja que considera que la seguretat inform\u00e0tica \u00e9s un pilar essencial de la continu\u00eftat de negoci i que pel seu car\u00e0cter estrat\u00e8gic no pot ser responsabilitat exclusiva del departament d’IT.<\/p>\n
Pedro Agudo, comissari de policia nacional en exced\u00e8ncia i excoordinador nacional de ciberseguretat, va oferir una explicaci\u00f3 panor\u00e0mica dels principals m\u00e8todes de ciberdelinq\u00fc\u00e8ncia i va advertir del perill actual amb el gran augment de casos delictius al m\u00f3n. “Les estad\u00edstiques reflecteixen un gran increment del nombre de delictes. Al m\u00f3n es produeixen set atacs per segon i en total a Espanya es produeixen al voltant de 400.000 a l’any”. A m\u00e9s, creix tamb\u00e9 el nombre de tipologies de delictes. Agudo explica que “hi ha molt\u00edssims ciber delinq\u00fcents perqu\u00e8 \u00e9s m\u00e9s c\u00f2mode i senzill delinquir des de casa. Per a les m\u00e0fies \u00e9s un cam\u00ed l\u00f2gic. Mentrestant, la legislaci\u00f3 va sempre per darrere”.<\/p>\n
Els danys quantificables derivats d’aquests atacs, com ara extorsions o fraus financers, s\u00f3n nombrosos. No obstant aix\u00f2, el dany a la reputaci\u00f3 de l’empresa \u00e9s moltes vegades la preocupaci\u00f3 m\u00e9s gran, ja que \u00e9s molt dif\u00edcil de valorar i recuperar.<\/p>\n
Marta Oller, vicepresidenta segona del Col\u00b7legi de Mediadors d’Assegurances de Barcelona i directora executiva d’O Brokers, corredoria d’assegurances, va plantejar que la important \u201camena\u00e7a que suposa la ciber delinq\u00fc\u00e8ncia es pot convertir en una oportunitat per als mediadors perqu\u00e8 hi ha un 70% d’empreses que necessiten aquesta asseguran\u00e7a\u201d. Oller va afegir que, en qualsevol cas, \u201cel factor de la p\u00f2lissa m\u00e9s valorat pel client \u00e9s la resposta a incidents\u201d.<\/p>\n
Albert Ferrer, vicepresident primer del Col\u00b7legi de Mediadors d’Assegurances de Barcelona i soci director executiu de Ferrer & Ojeda, va afirmar que “tenim un desafiament formatiu molt important. \u00c9s una obligaci\u00f3 que ens formem i tenim la sort de comptar amb el suport de les companyies que estan emetent continguts molt interessants”.<\/p>\n
Carles Barber\u00e0, director comercial de CMP corredoria d’assegurances, va advertir que \u201cara ens trobem amb un producte madur i amb unes companyies que es mostren molt interessades a aprofitar aquesta oportunitat\u201d. Ariana Alves, subscriptora ciber a Zuric, va abundar en aquest tema i va recordar els canvis importants que s’han produ\u00eft en aquest tipus d’asseguran\u00e7a. \u201cLes cosines han baixat i ara tenim clar que hi ha un potencial enorme, encara que queda molt per fer\u201d.<\/p>\n
Miquel Canal, director t\u00e8cnic de C\u00e0novas Ofiseg corredoria d’assegurances, va reiterar que “ara \u00e9s un bon moment comparat amb anys enrere. Hi ha menys dificultats i tenim molts arguments per parlar amb el client. Un atac d’aquest tipus \u00e9s com quan se’n va la llum. Hi ha un perill de par\u00e0lisi que els clients comprenen”.<\/p>\n
Benjam\u00ed Losada, subscriptor especialitzat en Cyber \u200b\u200bHiscox, va revelar que la tipologia d’atac que obliga la companyia a abonar m\u00e9s diners \u00e9s l’extorsi\u00f3. “Es tracta dels casos que obliguen a destinar m\u00e9s diners a indemnitzacions perqu\u00e8 cal afrontar molts pagaments, comen\u00e7ant per la pr\u00f2pia petici\u00f3 del delinq\u00fcent. El segon delicte m\u00e9s cost\u00f3s \u00e9s el frau financer perqu\u00e8 \u00e9s el cas que m\u00e9s es repeteix”.<\/p>\n
Losada va voler destacar que el dany econ\u00f2mic no \u00e9s l’\u00fanic ni el m\u00e9s perjudicial necess\u00e0riament. \u201cHi ha un altre dany probablement m\u00e9s gran que \u00e9s el reputacional que costa molt\u00edssim de reparar\u201d. I afegeix que “la ciber delinq\u00fc\u00e8ncia \u00e9s ja el crim m\u00e9s com\u00fa al m\u00f3n, per sobre del narcotr\u00e0fic. I per volum de negoci seria la tercera pot\u00e8ncia mundial per davant del Jap\u00f3”. Albert Ferrer es va mostrar d’acord que \u201cel perjudici a la reputaci\u00f3 de la marca \u00e9s una conseq\u00fc\u00e8ncia molt negativa i, en molts casos, pitjor que el mal econ\u00f2mic\u201d.<\/p>\n
Francisco Alcalde, subscriptor i responsable de Beazley Digital Espanya, va incidir en la import\u00e0ncia d’adoptar mesures per minimitzar el risc ciber. “Estem molt lluny d’una situaci\u00f3 ideal. Tot i que per prendre mesures de protecci\u00f3 hi ha algunes difer\u00e8ncies entre petites i grans empreses”.<\/p>\n
Samuel Mart\u00edn, Cyber \u200b\u200bRisk Engineer i subscriptor a Zuric, va detallar com \u00e9s el proc\u00e9s habitual d’atac a les empreses i va revelar que de mitjana es triga sis mesos a detectar un ciberatac i es necessiten 70 dies m\u00e9s per contenir-lo\u201d.<\/p>\n
Les companyies asseguradores, conscients del risc creixent, estan adaptant les p\u00f2lisses amb rapidesa per respondre a les noves exig\u00e8ncies que plantegen els atacs cibern\u00e8tics que no cessen. Tot i aix\u00f2, el mercat travessa un moment tou que es preveu continu\u00ef durant els propers dos anys.<\/p>\n
Per tancar l’acte, \u00c0lex Mestre, president del Consell de Col\u00b7legis de Mediadors d’Assegurances de Catalunya i president del Col\u00b7legi de Mediadors d’Assegurances de Tarragona, va agrair la pres\u00e8ncia dels 200 assistents i va recordar que \u201chem passat moments dif\u00edcils com a societat i el sector de l’asseguran\u00e7a ha superat totes les barreres de la mateixa manera que ara. \u201d.[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner width=”1\/6″][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/4″][stm_spacing lg_spacing=”50″ md_spacing=”50″ sm_spacing=”50″ xs_spacing=”50″][vc_column_text css=””]<\/p>\n
\u00daltimes not\u00edcies<\/h2>\n
[\/vc_column_text][stm_news loop=”size:4|order_by:date|order:DESC|post_type:post|categories:8″ posts_per_row=”2″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"
[vc_row][vc_column width=”3\/4″][vc_column_text css=””] EVENT Ciber risc, un mercat en expansi\u00f3 [\/vc_column_text][vc_column_text css=””]L’amena\u00e7a d’atacs en l\u00ednia es pot convertir en una oportunitat per a la mediaci\u00f3 professional[\/vc_column_text][vc_single_image source=”featured_image” img_size=”850×350″][vc_column_text css=”.vc_custom_1742920880846{margin-bottom: 20px !important;}”]L’auge de la ciber delinq\u00fc\u00e8ncia \u00e9s un problema creixent que s’ha convertit en una de les preocupacions m\u00e9s grans de les empreses a mesura que<\/p>\n","protected":false},"author":562,"featured_media":22152,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[160,1868,2047],"class_list":["post-22237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies","tag-mediarionews","tag-mn-2","tag-mn270"],"yoast_head":"\nCiber risc, un mercat en expansi\u00f3 - 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